Video Embower Names of Steinlauf to Board Director

Jon Steinlaufwho ran in sales ads on former Scripps and communications detection, together with Warner Bros. Discoveri joined the Management Board VideoampOne of the numerous problems with measuring measurements in hopes of providing alternatives to Nielsen, the dominant player in space.

Steinlauf played Significant role in Warner adopts Videoint technology To add alternative measurement technology for advertisers in recent years. He recently announced that Nielsen and Warner Bros. He recently announced that he renewed a contract for Nielsen to provide its measured data to the Congromerate media, although he also held a contract with VideoMP.

“Jon offers a rare combination of expertise and experience on the client, she worked
directly with videoamp and saw first hand in influence our solutions could deliver, “Petar said
Liguori, Chief Executive Director of the Video Emade, in the prepared statement. “His deep understanding of the challenges and opportunities facing advertisers and publishers will be instrumental because we continue to speed up the change in the industry according to transparent, interoperable and effective measurement measures.”

During their time on sale, Steinlauf developed a reputation of an imaginary, academic Who devised non-traditional advertising packages over a wide media portfolio. An effort Created packages of commercial stock in top programs It is covered not only lifestyle from the intake of detection such as food and TLC network, but also sports properties; Movies that can occur on TNT and TBS; and tentpole events on CNN.

In recent months, Video Rec was renovated and expanded partnerships with AMC networks, A + e networks, fox, nbcuniversal, most important global and television.

“VideoMP leads generation switching how the audience is measured and appreciated
The platforms, “Steinlauf said, in a prepared statement,” as a client, I am excited to join the committee to accelerate this transformation and ensure that the whole ecosystem can unlock more than its investments.