Tennis Footwear Babolat Characteristics Unique Michelin Collaboration

Cameron Norrie in full head on the toe Babolat, including footwear with Outsole created in Michelin, during open 2025. Years. (Photography Clive Brunskin / Getty Images)

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Over 20 years, French brands of Babolat and Michelin worked on footwear, giving a couple of brands in the 1800s, which started in a series of musical instruments before creating the first tennis string racket, and other manufacturer of vehicles vehicles and tensions.

The focus resulted in a partnership of two decades that provides sneakers in a tennissee that provides an enhanced level of traction. “Michelin applies his expertise outside the tires,” Shivam Sakena, General Manager for Michelin Lifestyle Limited, tells me. “Our knowledge and resistance allows multiple applications, such as shoes.”

Sakena says that the company brings expertise on tires, formulas and shaping of babelatics teams to create soles for all surfaces of tennis courts. Each toy area has its requirements and different needs, balancing “adhesion and reaction,” says Sakena.

Michelin Research and Development Teams in Entering Enter in France Craft formulas meant to suit the characteristics of each court. By adjusting the rubber formula and control structure, Sakena says that they can be paired with a babolate for any surface. “At the shoes, I’m Harding Court, we’re maximizing the contact surface to improve the procedure, while OUTSOLE footwear Clay Court is designed to maximize clay evacuation,” says Sakena. “In total,” we “play” with several technical formulas for developing more than 10 external structures to cover all sports. “

The Babulat at the TOE Babolat Athlete Cam Norrie has taken the notification. While Norrie played with a 12-year-old Babolat, he moved on the clothes and footage of the brand at the beginning of 2025. years, quickly, that the nature of his gentle motte was 3 shoes from babolat to give him more energy in a long match.

Norrie is also a fan of support received from babolat, and underfoots and staff. “My foot feels stable,” he tells me. “I really like my shoes and I didn’t have a problem when I first tried them. They felt good from the beginning.”

It remains connected to the Babolat, saying the brand is constantly wanting to hear his feedback. On everything, but especially shoes. Norrie recently tested an unpublished Jet Mach 4. “Do I think they are better, worse, what are you saying this? They really try to learn from me,” he says, “He”, “,”, “,”.

Switching to tennis equipment is relatively recently for such a first floor brand. Music Srzni Maker Perier Babolat is the world’s first tennis wire in 1875. years. Pierre’s Praunuk, Eric Babolat, which has since 1998, says that the oldest mark of tennis in the world is still growing, 150 years later.

Around the Second World War, the brand has developed into adding nylon and synthetic in its environment, great change. Then there was electronic cable cars machines. Evolution rose under Eric Babolat with the indented introduction of recky frameworks in 1994. year, in 2002. years, assisted in partnership with Michelin on technology and American tennis stars Andi Roddick giving the visibility of the brand.

For Norrie, he appreciates brand commitment and the fact that her part of it. “It’s good fun,” he says. “For me, they were such an important brand for tennis and sports, they know tennis better than me. It’s nice to work with a brand of specific tennis.”

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