Former Disney Erexvention Behind Abu Dhabi topics

Disneyland comes to Abu Dhaba, but it will be a famous territory for some of the people who work there

Disney

When he announced the Theme Park Park Abu Dhabi Miral in May that signed a contract with Disney, he left people to wonder how it made it.

Disneyland Abu Dhabi will not only be the first mouse mouse in the Middle East, but also the first to be part of the resort with rival themed parks. She made some guess that Mirla bought the way in a magical kingdom, but actually had a much stronger trick in her sleeve.

Soon it became clear that the money was not a driving force because Disney refused access to Saudi Arabia, which is known for paying everything that is necessary for Titan tourism to bring Titane Tourism to its shores. When the Disney Executive Director is set Bob Iger CNBC Why did he chose Abu Dhabi, he rolled over a list of reasons.

First, it was a catchment area of ​​about 500 million people with enough income lives in the frame of the Abu Dhabi’s four-hour aircraft. However, it is also for Dubai, Qatar, Bahrain and Kuwait near Abu Dhabi, have Budgets without DNA and explicit goals to increase the importance of their vacancies.

The Iger also pointed out that the authorities in Abu Dhabi “build not only modern, but very, very methodical as they planned their country”, which is indisputably true in Abu Dhabi, but also Dubai and some other cities in the region. He added that “most importantly, they like disney” what, of course, is true, it is something that is almost universally around the world.

One reason Iiger stated where Abu Dhaba passed before it “showed great interest in art and creativity”. Abu Dhabi is not only known in the region, but in the whole world for its connection with art and culture. The city has become a global cultural power plant thanks to Louvre, which will soon join Guggenheim, a natural historical museum and a national museum.

Abu Dhabi has become a cultural power plant thanks to attractions such as Louvre (Photography Tom Dulat / Getti Images)

Getti images

There is no doubt at all that the reasons for Iger listed all valid and contributed to the Disney decision to bring their next themed park to Abu Dhabi. However, there was one reason not mentioned, which is not only unique to Abu Dhaba, but is also equally important as – the caliber of city themed parks.

Saying that Abu Dhabi’s home leading themed parks in the region is huge is underestimation. Like this author export In the local newspaper Khaleeej TimesWarner Bros. The world in the world Abu Dhabi is the first theme park in the Middle East, which will appear on the global attractive attractive attraction of the entertainment associations. However, it doesn’t come anywhere close to telling the full story.

Three themed parks and water park on the island of Abu Dhabi are not only leaders in the region, they lead through worldwide. Due to the intense heat in Abu Dhabi, all parks are indoors and they are unequivocal, how flawless and how flawless and how flawless and how flawless and how flawless and how flawless they are.

This report Explained how each of the Mirl Parks raised the bar from their first – Ferrari World Abu Dhabi – all the door opened the door 15 years ago. This strategy culminated with the opening of Seavorld Abu Dhabi, which destroys the Disney Pavilion of the Live Sea in Orlando from the water.

Miral’s tireless search for the highest quality gave it a collection of parks that spray the furnace with the best of the best and universal ones. The same high standards of the sky can be seen in all the peaceful parks despite having very different topics. It’s a world away from even resorts like Disneyland Paris where one of two parks is so smaller than their neighbor that in the middle of construction is doubled in double doubled.

All the peaceful parks look very familiar with regard to their standards and their operations. There is a magic formula that keeps them at this level and comes straight from the top.

By signing a contract with Disney, Seavorld and Warner Brosom, Miral’s dynamic executive authority Mohamed Al Zaabi quickly rose to become one of the most powerful people in the Park Industry Park. He does it out of passion, not clean because of his profession.

“I like being in the thematic parks and I enjoy my time,” says Al Zaabi. So much so much that the Mirl’s seat is located in the heart of the IAS island just a short walk from Warner Bros. The world and a few minutes drive from other parks. In contrast, many Disney and universal parks are thousands of miles from their head office.

Close to parks Allows Al Zaabi to travel through them regularly and ensuring that standards does not slide just like the Valt Disney did through Disneyland in California. Has a magic touch.

Ferrari World has originally had the land for children, but it started changing when Al Zaabi walked past the flying aces, one of its roller coasters that reaches a height of 52 meters and hits up to 120 kilometers per hour.

As Al Zaabi explained to this author, “One day the young girl cried in front of the flying aces.” Why are you crying? “(I said)” I want to try this ride “(he replied). It was under 130. Now, now I have it in the world in the world of Ferrari. I see that they also enjoy moms.

Being so close to parks allows Al Zaabi and his team to keep even the smallest details. It is placed in a way to explain why Miral parks look conspicuously similar in the concept art, which is uncommon in the industry because operators often treat initial drawings such as general guidelines, not general guidance. Miral takes it seriously from the beginning and that’s not all.

The head of any company will confirm that the real secret of success staff and peace crew is among the most experienced in the industry, because Al Zaabi explains. “Our main cops is a guy who delivered Waterworld. He is a guy who delivered the project. I don’t know any director of the project. I don’t know any project director. Miral this maximum Use.

The company does not only build and manage all parks at IAS island, also has a department that creates experiences in them. Further explains why the standards in the peace parks seem so uniform. If this was fully left in Brands hanging over the door to the parks, the levels of quality could differ widely between them.

Many of the key staff on the island previously worked in Disney Park, such as Disneyland Paris (photo Francois G. Durand / Viremage)

Cigarity

Called peaceful experiences, the division also works for parks and employs more than 3,000 people in Abu Dhabi. Her executive director Julien Kauffmann is a 15-year-old Desneiland Paris Veteran where he stood up to become her chief transformation officer.

Some of his highest colleagues also come from Disney including Nicolas GougenheimSenior Vice President of Business Integration and Optimizations. His wide remit includes a retail and food and beverage strategy, maintenance, asset management, health, safety, environment, safety and storage. Gougenheim spent 14 years with Disney starting from Paris as a business director where he designed the installation of holiday cover classic, it is a small world attraction.

His colleague Naza Given say It is responsible for “leading design and production of all costumes in all real estate – both at home and with our external partners.” Amusing creative older manager Matt Cardi It is in charge of “casting new performers, writing and guidance, audio production, scene stage and elevated sign shows, show quality management and signs.” Even the development of products sold in parks in Ias Island is part of Miral remit.

As well as shows and fun. The company Ih John Rowland, the 20-year-old theater veteran who made himself a name that works for Impressed Cameron Mackintosh and Disney Theater Division. He say It is in peaceful experiences, responsible for managing the development of new emissions and projects in different properties. “This includes monitoring” full travel of living show, seasonal events and uniform experiences – from the initial concept to the final execution “.

Disneyland Abu Dhabi will follow the same format because, in summary, its role includes “creative global parties in UA – including Ferrari World Abu Dhabi, Seaworld Ias Island, and highly expected Disney Abu Dhabi.”

Of course, this does not mean that Disney and other brands whose names are kept on the door of Miral’s thematic parks, are not included in creative decisions relating to them. They must give approval and their creative teams are involved in the process, but it is that it is so peaceful.

Disneyland Abu Dhabi will follow a similar model to Tokyo Disney (photo Tomohiro OHSUMI / Getty Images)

Getti images

It is a very different story in other Disney resorts, because creative development is handled completely completely. The only slight exception is Tokyo Disneyland, which has a similar model Abu Dhabi. It is owned and managed by oriental land company (OLC), which has its own creative teams and designers of products that refrain staff In Disney Branches Walt Disney Attractions Japan. Among their ranks are also Creative managers as well as staff who monitor the entertainment and operational costume design and production.

The exception is the hotel design, theme parks and attractions in them. It is still under the control of the DISNEI VALTI imaginary (VDI) that is appointed as an imaginative use of engineering. OLC contracts and pays VDI for designer services to new attractions and hotels and also applies to Abu Dhabi.

Although VDI is in charge of this entire Disney parks, in Abu Dhabi and Tokyo, it works for the client for payment, not calling recordings. This explains why the size, location and specification of Disneyland ABU DABIA MIRAL decision should and so should be like the local expert.

Although Miral does his stuff, with his highly qualified delivery of Disney veterans, it certainly doesn’t go to the unknown.