The film industry Brazil has an “window options”, we say distributors


Brazilian exhibitors and distributors to attend the Convention on the Theater Movie Industry Exposure Over 30. September – 3. October said they expect Brazilian movies to expand their share of BO in the coming years.

“Proceeds” for local films, said exhibitors and distributors, is the result of a combination of factors: changes in federal incentives and temporarily weaker bids of American films, as well as more and more quality of local productions. In addition, the impending regulations of streaming services are expected to have a positive impact on the local production sector.

Brazilian Film Bo shares rose from 3.3% in 2023. at 10.1% in 2024. years and followed 10.6% through 33 yearsrd Department of 2025, according to the National Cinema Agency (Dnicne).

This results is contributed by most Latin America in which the PIC market (Chile) in 4% (Chile) in 4% (Mexico), in accordance with the European Audiovisual Observatory “focus 2025”, is located outside the Dominican Republic (16%).

“I expect that the share of local films will exist in the next three to four years. The growth process has yet started. It will be a consistent growth, not the correct result of the powerful Lima,” said Marcelo Lima, General Manager of Tonks.

Marcos Barros, General Manager of the Lead Exhibitors Cinezistem and President of the Brazilian Association Multiple Exhibitors (Abraplek), praised changes in the so-called audiovisual law introduced by the Presidential Regulation at the end of last year. Abraplek was part of the lobby for changes in the incentive of the tax shelter, which allows US major and broadcasters to direct part of its remittance of cash removed ones abroad into local indexes.

Marcos Barros

Decree in children in 2004. The boundaries of Majora and broadcasters may invest in production and thus allow investors to concentrate coins to smaller multi-boards, instead of pulvering resources to several budget funds.

The investment limit was frozen at $ 3 million ($ 545,000) in terms of 2006. years, and the presidential decree increased the limit to $ 9 million ($ 1.6 million).

In addition, the Ande also raised a limitation of the investment in the film in the latest fund funding lines for the audio-visual sector, the main film stimulus in Brazil.

“We will remove films with higher budgets and more production values ​​in the coming years, able to attract more people to the theater. There is an opportunity for Brazilian film growth,” Barros said Variety.

Local distributors and exhibitors agreeing a combination of internal challenges of large studies during pandemic and hollywood double strike significantly reduced the offer of American productions, and blockbusters and images with average budgets. They expect Majori in the end reorganizing and teaching a strong offer of American products, but it can take several years.

“We need to take advantage of the opportunity to take the market with our movies,” said Marcio Fraccaroli, General Manager of the company for the production of distribution Parisian films Variety.

“International recognition of Brazilian films on top film festivals and in Oscari make us and we need to make stories in low income. We have to organize a steady inflow of movies. We must be able to find a Brazilian blockbuster. Added. Added.

Marcio Fraccaroli

Lima, Barros and Fraccaroli hope the expected approval of the congressional regulation for regulation caused by the given will further strengthen the local production sector. The Bill determines the quotas for Brazilian productions on platforms, which will encourage strimiric and local film license and license. It also determines that streams must pay taxes, whose revenues are denied in Brazil’s Fundy stilt, and audiovisual, its main subsidy fund.

Even before the approval of regulations, streamers have a positive impact on the local production sector, Sandro Rodrigues, General Manager of the company for the production of distribution H20. The company and contraacao produced “About Auto Da Compadecida 2,” which is still with “I’m still here” Brazilian movies with the highest pandemic box.

Production of both films is partly financed with coins from delivery with streamers, Amazon videos in the case of “car” and Globoplay, VOD service of communication giants globo, in “I’m still here.” H2O also used in their production money from the Broadcaster Globo TV, which will air in January 2026. Series with four episodes of “auto-auto”, which includes scenes that are not operational.

Rodrigues said the coin with licensing permits with Globoplay and the Globoom allowed H2O and Conspiracao to keep the share of its capital in “Auto”. If they used the Fundo Steporial coin, they would have to give part of the capital.

“Auto” Manufacturers used the incentives of the audio-visual law to fund the PIC, as well as a marketing coin of private companies, including tiktok. About 75% of Rs35 million film budget ($ 6.3 million) is funded with a private coin and only 255 with public incentives, Rodrigues said, a rare case in the sector that is very subsidized.

Will Brazil eventually have a sustainable production sector who do not need government incentives?

“Licensing fees for streaming platforms significantly grew from the pandemic.” I’m still here “showed that alternative models fund films in Brazil, which is very important. But incentives remain very important for Brazilian,” incentives remained very important for Brazilian “. Variety.



Source link

Leave a Reply

Your email address will not be published. Required fields are marked *